---
title: "Structured Content 101: Making Your Content Findable, Consistent, and Sustainable"
url: "/webinars/structured-content-101-making-your-content-findable-consistent-and-sustainable"
type: webinar
date: 2023-01-26
updated: 2024-12-06
---

# Structured Content 101: Making Your Content Findable, Consistent, and Sustainable

#  Structured Content 101: Making Your Content Findable, Consistent, and Sustainable 

  

 [ Watch the Webinar ](#download) 

Content authors constantly juggle new landing pages and updates to existing content. However, content on modern websites must serve a complicated set of needs that often exceeds the authors' capabilities. This is especially true for those authors not trained for the web.

To ensure that content is findable, consistent, responsive, accessible, and more, you need structured content. Structured content provides guardrails for authors to keep things consistent, makes content easier to find for your audience and search engines, and enables content reuse.

Join [Greg Dunlap from Lullabot](https://www.lullabot.com/about/greg-dunlap) and [Dawn Connet from the State of Iowa](https://www.linkedin.com/in/dawnconnet) to learn:

- How structuring your content allows your authors to focus on their expertise
- How to begin the process of structuring your content
- How to find the right balance between structure and flexibility

We'll also discuss the tradeoffs we made while building the State of Iowa's new Drupal 10 platform.

##  Webinar Presenters 

###  Greg Dunlap 

 ![Greg Dunlap wearing a teal button down shirt in front of a gray background.](/sites/default/files/styles/square_120x120/public/2023-06/greg-dunlap.jpg?itok=bSY0Mq2x) 

 Greg is the former Director of Strategy at Lullabot.

 [  More about Greg   ](/about/greg-dunlap) 

###  Dawn Connet 

 ![Dawn Connet headshot](/sites/default/files/styles/square_120x120/public/2023-01/1516239715353.jpeg?itok=RRysya8y) 

Dawn is the eGovernment Services Coordinator for the State of Iowa. Supporting the Office of the Chief Information Officer's efforts to improve service to the citizens of Iowa through the use of technology and best practices in citizen engagement and the user experience. *[Learn m](https://www.linkedin.com/in/dawnconnet)[ore about Dawn Connet](https://www.linkedin.com/in/dawnconnet).*

 Published in:

- [  Digital & Content Strategy   ](/topics/content-strategy)

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