---
title: "Wayne Losey Interview"
url: "/podcasts/the-creative-process/wayne-losey-interview"
type: episode
date: 2012-12-17
updated: 2014-02-10
---

# Wayne Losey Interview

#  Wayne Losey Interview 

  

*Podcast episode player*

[Jared Ponchot](https://www.lullabot.com/about/jared-ponchot) and [Jeff Robbins](https://www.lullabot.com/about/jeff-robbins) chat with toy designer, creator, innovator extraordinaire [Wayne Losey](http://twitter.com/Kidmechano) about the nature of client services, the DNA that lies at the center of product, brand and narrative, and the tax exempt status of jedi's in some foreign countries. Wayne helped create a number of our favorite toys and action figures for some of the top brands the world including batman, spider man, star wars, pokemon and micro machines.

Mentioned in this episode:

- [Hasbro Toys](https://shop.hasbro.com/en-us)
- [The Hero with a Thousand Faces](#)
- [The Power of Myth](https://www.amazon.com/Power-Myth-Joseph-Campbell/dp/0385418868)
- [The Tick](https://www.youtube.com/watch?v=u3pcWYJEI2E)

 Published in:

- [  Business   ](/topics/business)
- [  UX & Design   ](/topics/design-and-ux)