---
title: "What the Heck is Content Strategy?"
url: "/podcasts/insert-content-here/what-the-heck-is-content-strategy"
type: episode
date: 2012-09-14
updated: 2014-04-09
---

# What the Heck is Content Strategy?

#  What the Heck is Content Strategy? 

  

*Podcast episode player*

We've got rhythm! We've got music! In the innaugural episode of *Insert Content Here,* Jeff Eaton and Jeff Robbins discuss the meaning of Content Strategy, reminisce about the dark days of Dreamweaver, and introduce a dazzling new jingle.

 Published in:

- [  Digital & Content Strategy   ](/topics/content-strategy)