---
title: "Web Accessibility: How Inclusivity Protects Your Business and Your Bottom Line"
url: "/articles/web-accessibility-how-inclusivity-protects-your-business-and-your-bottom-line"
type: white_paper
date: 2018-05-17
updated: 2021-10-29
---

# Web Accessibility: How Inclusivity Protects Your Business and Your Bottom Line

#  Web Accessibility: How Inclusivity Protects Your Business and Your Bottom Line 

 Accessibility is more than a feature; it's an opportunity. Find out more about the legal impact and benefits web accessibility has on your business. 

  

 [ Read the White Paper   ](#download) 

Accessibility is more than a feature; it's a great opportunity! Understanding the opportunities and legalities of web accessibility can have a tremendous impact on your business. In this whitepaper, you'll learn:

- *The basics of accessibility, who the people are who benefit from it, the core principles involved, and why disregarding these users as an "edge case" might hit your bottom line harder than you think*
- *How accessibility can increase your customer base and revenue and give your SEO a healthy boost*
- *The legal responsibilities required by the ADA and Section 508, and whether or not they apply to your organization's website*
- *The keys to a successful web accessibility initiative*

 You must have JavaScript enabled to use this form.

## Get access to the whitepaper

### After submitting this form, you will be redirected to the PDF. You'll also be emailed a link.

 First name  

 Last name  

 Email  

 Organization  

 Job title  

**Marketing Permissions**

Lullabot will use the information you provide on this form to be in touch with you and to provide updates and marketing. You can change your mind at any time by clicking the unsubscribe link in the footer of any email you receive from us, or by contacting us at hello@lullabot.com. We will treat your information with respect. For more information about our privacy practices, please [click here](/privacy-policy).

 By clicking Submit, you agree that we may transfer your information to Zoho for processing in accordance with these terms.

 

 Published in:

- [  Accessibility   ](/topics/accessibility)