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  1. The Benefits of Structured Content

    … A separate date field on an article means that articles can be sorted by date . A separate author field … have the same information and date format, for example. The image below shows three different locations, and while some … be hindered because the system cannot decide how to display blog posts based on the content's meaning. It can't know to …

  2. Sending an Article's Publish Date to Google Analytics

    … receives lots of search traffic. Some of our top-performing articles are six years old. This is great. It validates our … For  Data Layer Variable Name , put the exact name you use on your website. In our case, this would … might be named differently, but it will look similar to the image below: Edit the tag …

  3. What Belongs On Your Homepage?

    … you want users to feel. Credibility statement or image. Let visitors know they are in the right place. Proof … of the types of content your website contains. Teasers for articles. Upcoming events. Contact information. … for misinterpretation. Don't be coy or vague. Tell visitors exactly what you do and use enough content to convey the …

  4. Web Accessibility in Government: Common Misses and Practical Fixes

    … for digital accessibility for government sites of all sizes, from small town websites to major state portals. … scanned documents, for instance, are simply an inscrutable image to a screen reader. It's time to get creative … it meaningful. Think of alt text as a way to describe the image's role in the story your page is telling. Ask …

  5. AI in Action: Navigating Generative Tech at Lullabot

    … at least in the writing portion. I've seen some of the image generation that actually has fooled me sometimes. But … McCabe: Could be. Matt Kleve: I keep reading articles or at least about a month or 2 ago, I kept seeing … “In Patton Oswalt’s voice.” It will give you their exact sentence structure. It will really sound like that …

  6. Designing Authoring Experiences That Editors Don't Hate

    … Terminology. Refer to items on a form using the exact words you use across the rest of the system. … Some choices are easy, like between an event or a blog post . But some are not so obvious. For example, what … difference between news and press release in the image below?  …

  7. AI Chatbots Can't Fix a Bad Website

    … these on websites to help you find information, access help articles, or contact customer service (if you’re lucky). … DaVinci AI Images are an example. Give it a prompt, get an image.  John Oliver married a head of cabbage about it … data before it can deliver a single benefit, which is exactly the hard, boring, expensive work they’re trying to …

  8. Keeping Your Content Types Clear and Organized

    … it's tempting to stick another date field on the  Blog  content type so editors can use it as an event … filled out? What happens when an editor wants to publish a blog without an event but fills in the extra date field?  … Take a simple  Promo Card example. It has an image, headline, description, and a link. The image can be …

  9. The 7 Best Practices of a Good Editorial Experience

    … of their actions. Bad helper text: “This is an image field.” Good helper text: “An image that … the need. For example, only a small number of your articles might have a Featured Video, so most editors will … page designs . An “article” might be used for a blog post, a news release, a video post with a transcript, …