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  1. Content Gardening for Websites: Weed Out Weakness, Plant Strong Roots

    … garden in our front window and the indoor plants we water on our desk or in our office, we find ourselves becoming … and analyzing: What content you have How it’s performing If it’s meeting your … A method for this is the ROT method. Another great gardening word. Is the content redundant, outdated, or …

  2. Sending an Article's Publish Date to Google Analytics

    … We have a lot of evergreen content on Lullabot.com that receives lots of search traffic. Some of our top-performing articles are six years old. This is great. It validates our expertise, and we are happy to fill …

  3. AI Chatbots Can't Fix a Bad Website

    … conversational interfaces or chatbots. You’ll see these on websites to help you find information, access help articles, or contact customer service (if you’re lucky). …   A chatbot on your website may be a great idea. It can be helpful for users if you have valuable …

  4. Start Lean, Scale Smart: A Practical Guide to Scoping Design Systems

    … Design systems exist on a wide spectrum. Some consist of a style guide and a few … lose sight of this, we lose their purpose altogether. So, how do we get this right? It starts with asking the right … Don’t do this alone!  This is a great post-it sorting workshop to do with other team members …

  5. Twenty Years of Lullabot

    … Seth Brown is Lullabot's CEO and serves on the Board of Directors. … exploration, he found his way to Jack Stack, the " Great Game of Business ," and the world of employee … we developed in 2006 (serendipity calls, async chat, video calls, written documentation) are still recognizable …

  6. AI in Action: Navigating Generative Tech at Lullabot

    … Karen is one of Drupal's great pioneers, co-creating the Content Construction Kit … McCabe: Could be. Matt Kleve: I keep reading articles or at least about a month or 2 ago, I kept seeing … podcasts right there. Matt Kleve: If I have enough video and audio of you, Karen, I can make you stand in front …

  7. Web Governance for State Agencies: Your Most Underrated Modernization Tool

    … better online services, modernization efforts often focus on technology: new CMS platforms, design systems, and cloud … At its core, web governance is a framework that defines how your digital properties are managed, from … a new bridge without maintenance plans—it may look great on launch day, but cracks will appear quickly. …

  8. How Automated Code Review Tools Reduce Pull Request Bottlenecks

    How Automated Code Review Tools Reduce Pull Request … developers act like spellcheckers, we wanted them to focus on trade-offs, context, and problem-solving—the things … review can and can't do. Automated tools are great for: Catching syntax errors and style …

  9. Web Accessibility in Government: Common Misses and Practical Fixes

    … But your time and effort are better spent building a great user experience with accessibility considered at every … The good news is, most accessibility challenges on government sites are common, and they're fixable. Here are six obvious offenders and how to fix them: One: the PDF graveyard Due …

  10. Personalization Pitfalls: Why Your “Smart” Content Feels Dumb

    … Contentful , effective personalization depends on zero-party data (shared directly by users), first-party … : AI guessing things it shouldn’t, making people wonder how much it really knows. As  NNG notes … committing to full-scale personalization. It’s also a great way to build a culture of data-driven decision-making …